From a hypercasual gamer’s perspective, these games are equally enticing because they are usually free to install and play. In the past few years, this mobile gaming genre has experienced unprecedented growth, taking the mobile gaming industry by storm.įrom a hypercasual developer’s perspective, these games are attractive, in that they do not cost much to make or launch. At just under ten minutes of gameplay per day, hypercasual game sessions are on average longer among users aged 50+? How Do Hypercasual Games Make Money? This is according to the Mobile Games Index released by adjoe and Statista in late 2021. They’re followed by Latin America, North America, and Africa.Īlthough popular with both genders, women spend more time playing hypercasual games than men. Looking at where the most time is spent playing these games per global region, Europe and Asia Pacific currently both dominate the top spot. Save the Girl – Ranked in the top five in North America, Europe, APAC, LATAM, and Africaīroadly speaking, a hypercasual game’s target demographic is those who want to switch off while commuting or watching TV, for example.Cat Escape – Ranked in the top five in North America, Europe, and LATAM.Idle Arks: Build at Sea – Ranked in the top five in North America, Europe, APAC, and Africa.Chain Cube – Ranked in the top five in North America, Europe, LATAM, and Africa.From the data collected – looking particularly at highest daily usage in minutes – we found that certain titles were a hit with hypercasual gamers in more than one region: These include North America, Europe, Asia Pacific, Latin America, and Africa. Hypercasual Games List: What Are Users Playing?Īs part of adjoe’s collaboration with Statista, we investigated which hypercasual titles ranked top in the biggest mobile gaming regions. Objects typically fall from the top of the screen, which the user must slot into a space on the screen. TimingĪ player needs to race themself to reach their destination within a certain time frame. Agility and hand-eye coordination become more and more important as the user progresses through levels. AgilityĪ player must dodge obstacles to collect items or move to the next level. These puzzles are normally easy to complete and levels typically last less than a minute. PuzzleĪ player carries out a sequence of actions to solve a puzzle. Here are a few hypercasual game examples. Their user interface (UI) is typically bright, simple, and minimalistic. Remember Pac-Man? Regardless of the hypercasual game, these games revolve around one or two mechanics to keep the game simple and satisfying.Īlthough there are numerous types of hypercasual games, they share common characteristics between them. Think of hypercasual games as similar to the classic arcade games of the 70s and 80s. Hypercasual games are known for having a notoriously short life cycle.Hypercasual gamers typically spend around 7.4 minutes on a playing every day.The most successful hypercasual games are fun, simple, addictive, and cheap to make.
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